Center
for Hope

Brand Identity Development
& Marketing Materials

INDUSTRY
community-based violence intervention & prevention

ROLE
lead graphic designer

CLIENT
Center for Hope

SERVICES
logo, brand design,
creative direction

Overview

Center for Hope provides trauma-informed care and violence intervention services. They needed a strong, welcoming brand identity that reflected their mission while maintaining a professional, trustworthy presence.

Solution

  • Developed a logo system that balances warmth and credibility.

  • Created visual guidelines that reinforce approachability and clarity through color, typography, and imagery.

  • Designed marketing materials for outreach efforts, including brochures and social media graphics.

  • Applied the brand identity to digital & print assets, ensuring a seamless user experience.

Outcome

  • A recognizable, mission-driven brand identity.

  • Increased community engagement through consistent branding.

  • Cohesive design system for future marketing efforts.